Founding sponsor one-sheet
One page for approved St Albans sponsor conversations.
This page condenses the sellable offer into a printable internal sheet. It stays approval-gated: no outreach, checkout, invoice, payment collection, public post, subscriber email or inventory hold is triggered.
Internal prep only · Good Morning St Albans · 2026-06-16
Morning local briefing for St Albans and Harpenden
Practical, source-linked local updates before the day starts: council decisions, planning, roadworks, transport, schools, events, culture and useful resident links.
Packages
Founding inventory summary
| Package | Price | Slots | Placement |
|---|---|---|---|
| Founding issue sponsor | GBP125 per issue | 1 | After lead story in the morning email plus static sponsor mention on the website |
| Weekly St Albans partner | GBP450 per week | 1 | Four issue sponsor placements plus a website partner card |
| Referral reward sponsor | GBP250 per reward push | 2 | Referral page, share page and one newsletter growth block |
Sponsor fit
Best-fit advertiser categories
Property and homes
Estate agents, lettings, premium trades, relocation and home-service offers with a clear local branch or service area.
Education and families
Schools, tutoring, activities and family services where copy avoids unsupported outcome or safeguarding-sensitive claims.
Hospitality and culture
Restaurants, venues, attractions, fitness, events and independents with resident-useful offers or dated reasons to click.
Proof boundaries
Claims allowed before analytics are live
| Claim | Proof |
|---|---|
| Good Morning St Albans is built for St Albans and Harpenden readers before breakfast. | Coverage registry includes St Albans, Harpenden, London Colney, Redbourn, Wheathampstead, Sandridge, Park Street, Colney Heath, Bricket Wood, Markyate, St Stephen and St Michael. |
| The editorial desk tracks primary local sources across council, planning, transport, events, education, health, sport, culture and community services. | Source registry contains 38 tracked routes with priority tags and category pages. |
| Sponsor products are approval-gated and manually reviewed before money, copy or inventory moves. | Sponsor inventory, checkout plan, prospect pages and referral pages all carry static-only boundaries and manual approval requirements. |
| Commercial categories have been ranked by local fit, morning usefulness, spending power, repeat potential and creative ease. | Outreach priority lanes rank estate agents and relocation, education and family services, home and garden, hospitality and culture, professional services, and neighbourhood independents. |
Manual close path
Steps before any sponsor action
1. Qualify
Confirm service area, reader utility, landing page, approval contact and regulated-claim risk.
2. Match
Select one package slug, one date window, one CTA and one proof-safe copy angle.
3. Confirm internally
Fresh approval required before outreach, checkout, invoicing, public posting, subscriber email or inventory reservation.